By Owen Clark
- Start and be consistent (Create 60 days of Content)
- Add value (take your eyes off of yourself)
- Have a call to action on your blog (provide a promise or benefit)
- Keep it short (You will not find a recent blog post over 300 words on ByzBlog)
- Make it easy to share (1 click to share)
- Make it mobile friendly
- Bonus – Enable Comments
All of this creates an inbound marketing strategy for your business.
In time it will establish you an expert (never tell anyone you are) in your field but also as a leader too. People listen to experts they follow leaders.
