Social Media, An Advertising Platform?

Social Media

Is Social Media An Advertising Platform?

Are you doing social media to promote your business?  Yes it can be effective!  Do you think social media is an advertising avenue? Or maybe is it a social platform first?

There are no rules, blaze a new trail, test the boundaries, there are some guidelines to Social Mediawhat works and what doesn’t though.  Use your people skills and common sense to dictate your actions online and the web will be your friend.

2 Tips:

  1. People don’t like to be sold they like to buy.
  2. People like talking to people not logos

Social media (Internet Marketing) is not a campaign it is a commitment.  

  • I went to a single networking event and I didn’t get rich?
  • I wrote one blog post and no one shared it?
  • I tried twitter for a day and nothing happened?
  • I made a video and it didn’t go viral?

Marketing is a combination of frequency and reach.

If you buy a radio ad you have reach but to make it effective you need frequency (very expensive), in social media you need to be frequent and if you add value overtime you will have reach.

You get out of it what you put in to it.  What is your frequency?

Been selling Speed-Sew Fabric Glue internationally for 23 years. ByzHub was a dream of mine that I made a reality. Love #Crossfit.

Extremely fascinated by social media and internet marketing. My kids Rock, I play hard and work hard.

Owen Clark – who has written posts on Owen Clark.


  1. Patricia says:

    Interesting, maybe that has been my problem, not posting frequently! Thanks for the reminder!

    1. ByzhubOwen says:

      Glad it might have helped.

  2. Don says:

    My twitter stream is one ad after another. I now reconize the faces or logo and skip right by.
    Serveral times I have ask if there were any real people out there and have never got a reply.
    That’s the trouble with automated tools you lose the personal contact.

    1. ByzhubOwen says:

      Don do you create lists in twitter? You should, it helps eliminate the noise dramatically.
      Owen Clark

  3. John says:

    Agreed. Social Media is about building a community first and then attracting business!