Love this infographic and will be trying to apply some of my learnings about the psychology of color to my updated Speed-Sew Fabric Glue Card [Front and Back] and Tube in order to attract more sales from the retail isles. Continue Reading →
The best part for me about RebelMouse is that you can embed your profile on any website and you can have multiple profiles e.g. Personal and business. Now friends and family who are not on social platforms can go to your link(s) and see what you are up to without having to log in and check multiple platforms. Continue Reading →
Hell yes is my answer and here is why Facebook Ads are worth it. Facebook has over 1 billion subscribers! There is no number 2 when it comes to an audience on the internet. With Facebook you can reach the exact audience you want with relevant targeted ads.
In the past the Facebook privacy settings were a tricky thing to find and control. Facebook has done a good job to make it easier for you to lock down your account the way you like it now. Have a look at this 1 min video to help you lean about adjusting your Facebook privacy.
I hope the video helped you with your Facebook privacy settings. Continue Reading →
It was time for me to update my profiles, specifically on my 2 blogs that I manage and all my social platforms. What a pain in the ass! However I had embedded my About Me page on this blog and it dawned on me that I could embed it on my other platforms too. I have now embedded my About.Me page where I can and the next time I want to update my platforms all I have to do is update my About.Me page and everywhere else is updated too.
Don’t get me wrong, if you are active on the big social networks you’re on the right track. Statistics from Web Fuel revealed that in 2011 50% of Canadians were active social media users. 86% of those had Facebook accounts, with Twitter and LinkedIn gaining in popularity too.
Check out The Social Habit by Edison Research and you’ll find a similar story in the US, where over 50% of the population have a social network profile. Again, Facebook, Twitter and LinkedIn come out on top.
If you’re active on all three networks, these stats might reassure you that you’ve got social media covered. But you could still be failing to reach cultures different from your own, which will let you down when it comes to overseas business.
Here are some ideas on how to extend your reach. Continue Reading →
Social Media is still emerging and there are debates about its value and ROI. Most businesses are putting a lot of efforts on it as a channel to acquire quality traffic to their websites, and increase sentiment and passion, which I consider branding. Here are six free tools to look at your twitter analytics.
If your business is dependent on social media, you need to audit your effort once in a while and find out how well you are doing this can be a scary and misleading depending on your business objectives.
If you want to audit yourself or see the trends on twitter, here are six great and free twitter analytics tools.
Topsy helps you see the trends for mentions and compares up to three domain names, twitter users, or keywords. This is a great tool to compare mentions on your account versus your competitors. You can also see the actual mentions below the chart in tabbed format or on a separate page by clicking on the chart. Continue Reading →
I don’t know about you but when I have been connected with someone online through a mutual connection I always do a little homework. Some people impress me a lot and others not so much. First impressions can never be re-done or taken back. How does your online presence look?
An interesting insight that every online business owner needs to know is the impact of social action on their content, for example how many visitors it generated to your website? or distribution of a content as a result of social engagement?
While there are different free and paid tools for this, facebook has done a great job to provide detailed information if you are ready to go through a simple three-step process to set it up.
To begin, go to facebook Insights. On the top right, click on the green button then enter your website’s domain without http or www.
Don’t close this screen, just copy the generated meta string and paste it to your website header above <head> tag. Make sure it is copied on all the pages. Continue Reading →